Marketing: Books: Search Engine Optimization

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Here are some books about search engine optimization:

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SEO 2017 Learn Search Engine Optimization With Smart Internet Marketing Strateg: Learn SEO with smart internet marketing strategies
By Adam Clarke

Ingramcontent
Mass Market Paperback (206 pages)

SEO 2017 Learn Search Engine Optimization With Smart Internet Marketing Strateg: Learn SEO with smart internet marketing strategies
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  • Seo 2017 Learn Search Engine Optimization with Smart Internet Marketing Strateg Learn Seo with Smart Internet Marketing Strategies
Product Description:

Learn SEO strategies to rank at the top of Google with SEO 2017


EXPANDED & UPDATED - JUNE, 2017

No matter your background, SEO 2017 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers with SEO. First, let me tell you a little secret about SEO marketing...

Most of the search engine optimization advice on the Internet is wrong!


If you've sifted through the torrents of search engine optimization advice online, you may have noticed two things:

- Most published SEO advice is either outdated or just dead-wrong.
- Google's constant updates have made many popular SEO optimization strategies useless.
Why is this so? Google are constantly evolving, making it extremely difficult to know what works. Recent changes:

1. March, 2017 - Google's mysterious FRED update is released, with a selection of overly commercialized websites being penalized and seeing significant drop offs in traffic.
2. September, 2016 - Google announces Penguin 4.0, a big update to their link-spam algorithm, which is now a real-time addition to their core search algorithm.
3. September, 2016 - Webmasters report a groundbreaking update to Google's local search results known as the Possum update, creating new challenges for local businesses.

SEO 2017 is now updated covering the latest changes to Google's algorithm, and walks you through all major updates and how to use them to your advantage. This book also reveals industry secrets about staying ahead of Google's algorithm, and potential Google changes coming up in 2017. With this best-selling SEO book you can learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.

Discover powerful link building techniques experts use to get top rankings and generate massive traffic


Link building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new and powerful techniques that won't get you in hot-water with Google. Now expanded with more link building strategies, and extra tips for advanced readers.

You will also discover:

1. Important SEO concepts, from beginner to advanced.
2. Sneaky tricks to get local businesses ranking high with local SEO.
3. How to find "money" keywords that will send customers to your site.
4. Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.

Also discover little-known search engine optimization tools top Internet marketing experts use


The SEO tools chapter lists 25+ powerful tools top Internet marketing experts use to automate search engine optimization, saving weeks of time, and creating bigger results... and most of the tools are free!

Sidestep the 2017 Google updates


Contrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable—but you need the right knowledge. This book reveals:

- The inner mechanics of Google's algorithm, and how to use them to rank your site at the top.
- Recent Google updates—FRED update, Penguin 4.0, Possum update, Accelerated Mobile Pages, Interstitial update, and more...
- Potential updates coming up in 2017.
- Steps to recover from a Google penalty.

And read the very special bonus chapter on pay-per-click advertising


In this special bonus, learn to quickly setup pay-per-click advertising campaigns with Google AdWords, and send more customers to your site overnight, literally.

One of the most advanced and comprehensive SEO optimization books ever published—now updated and expanded—of all best-selling SEO books, this is the only one with everything you need.

Scroll up, click buy, and get started now!
SEO Marketing: Step By Step Beginner Guide For Making Money Online
By David Scott

CreateSpace Independent Publishing Platform
Paperback (64 pages)

SEO Marketing: Step By Step Beginner Guide For Making Money Online
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Product Description:

How to be successful with SEO Marketing.

How to improve your online presence.

This book contains proven steps and strategies on how to be successful with SEO marketing. It is time to significantly improve the visibility of your website and appear on the first page of search engine results. When it comes to driving serious traffic to your site, SEO marketing is the key.

Chapter 1 explains what SEO marketing is, and why it is important to your business success.

Chapter 2 discusses the basics that you need to know, such as the differences between a website and a blog, the use of keywords and importance of keyword research, as well as the ways to make money with SEO marketing, among others.

Chapter 3 focuses on the use of social media channels like Facebook and Twitter to drive more traffic to your site.

Chapter 4 reveals the common pitfalls that beginners often encounter. It is important for you to know these pitfalls to avoid committing the same mistakes.

Chapter 5 teaches the best practices of SEO marketing. Having mastery of these practices and combining them into your SEO marketing strategy can guarantee your success.

As you can see, this book is full of great information to help you make money online with SEO Marketing.

Get your copy today!

SEO - The Sassy Way of Ranking #1 in Google - when you have NO CLUE!: Beginner's Guide to Search Engine Optimization and Internet Marketing (Beginner Internet Marketing Series) (Volume 3)
By Gundi Gabrielle

CreateSpace Independent Publishing Platform
Paperback (112 pages)

SEO - The Sassy Way of Ranking #1 in Google - when you have NO CLUE!: Beginner s Guide to Search Engine Optimization and Internet Marketing (Beginner Internet Marketing Series) (Volume 3)
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Product Description:
A STEP-BY-STEP GUIDE to optimizing your website and blog posts for SEO and RANK IN GOOGLE Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-)
SEO Marketing: Internet Marketing Secrets That Will Maximize Your Profits
By David Scott

CreateSpace Independent Publishing Platform
Paperback (74 pages)

SEO Marketing: Internet Marketing Secrets That Will Maximize Your Profits
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Product Description:

<> SEO Marketing <> learn internet marketing secrets that will maximize your profits!

You are here because you know that marketing your brand isn’t a magical golden bullet that you can shoot, and it hits right at the branding jackpot. You know that internet marketing, just like any other type of marketing involves hard work, time and a whole lot of marketing genius to get things on the right track.

When it comes to online or internet marketing, it takes a while for the word to spread, for people to get to know who you are and what you do. Online marketing is just like conventional brick-and-stone marketing. Done right, you can hit the masses in a big way in a short amount of time.

There will be kinks and issues that will crop up along the way of your marketing plan, but as long as those kinks are sorted out quickly, you are on your way to increase and maximize your profits of your online business.

While you do not have to be a marketing Einstein to understand internet marketing, it isn’t something that can be done with eyes closed and it isn’t something that you can walk into without any prior knowledge.

But like all things, once we have mastered the necessary, we want to unleash more ways on doing things better, faster and more efficiently.

SEO Marketing: Internet Marketing Secrets That Will Maximize Your Profits shares guidelines, tips, strategies, methods as well as case studies related to all things online marketing. This book also dedicates a chapter to WhatsApp marketing, a relatively untapped channel for internet marketers. This book also focuses on recent strategies that focus on simple yet crucial elements that internet marketers often overlook such as headlines and images.

Learn secrets to taking your SEO Marketing to the next level!

Get your copy now!

Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series)
By Jim Sterne

Wiley
Hardcover (368 pages)

Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series)
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Product Description:
A straightforward, non-technical guide to the next major marketing tool

Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientist—but it does explain how Artificial Intelligence and Machine Learning will revolutionize your company's marketing strategy, and teach you how to use it most effectively. Data and analytics have become table stakes in modern marketing, but the field is ever-evolving with data scientists continually developing new algorithms—where does that leave you? How can marketers use the latest data science developments to their advantage? This book walks you through the "need-to-know" aspects of Artificial Intelligence, including natural language processing, speech recognition, and the power of Machine Learning to show you how to make the most of this technology in a practical, tactical way.

Simple illustrations clarify complex concepts, and case studies show how real-world companies are taking the next leap forward. Straightforward, pragmatic, and with no math required, this book will help you:

  • Speak intelligently about Artificial Intelligence and its advantages in marketing
  • Understand how marketers without a Data Science degree can make use of machine learning technology
  • Collaborate with data scientists as a subject matter expert to help develop focused-use applications
  • Help your company gain a competitive advantage by leveraging leading-edge technology in marketing

Marketing and data science are two fast-moving, turbulent spheres that often intersect; that intersection is where marketing professionals pick up the tools and methods to move their company forward. Artificial Intelligence and Machine Learning provide a data-driven basis for more robust and intensely-targeted marketing strategies—and companies that effectively utilize these latest tools will reap the benefit in the marketplace. Artificial Intelligence for Marketing provides a nontechnical crash course to help you stay ahead of the curve.

SEO Marketing: Advanced Strategies For Your Online Marketing Business
By David Scott

CreateSpace Independent Publishing Platform
Paperback (90 pages)

SEO Marketing: Advanced Strategies For Your Online Marketing Business
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Product Description:

<> SEO Marketing <> Take your online marketing to the next level with this advanced guide!

Online Marketing in 2017 is much different than it was ten years ago. Many of you would agree that the many different tools available for marketers these days make marketing faster, easier, better and far more targeted.

The craft that is your business depends entirely on how well you use these tools to navigate through local and international channels, targeting local and international markets along the way.

While these many different SEO tools make online marketing easier, it is also relatively easy to become lost or unfocused.

One thing advanced marketers can agree on is the constantly changing world of SEO. As internet technology gets more advanced, search engines are also constantly changing and updating their algorithms.

If you are involved in SEO marketing and would like to continue the stream of visitors to your site without crashing into any penalties, then this book is for you.

In this book, we will look at some intelligent SEO hacks and recommendations f0r 2017 and beyond that can help you navigate your business to reach better and more aggressive business milestones.

Back then & Now: SEO Marketing

Whether 10 years ago or now, certain elements of SEO and digital online marketing strategies remain effective to ensure the site’s continuous traffic, consistent revenue, and overall brand presence.

These elements are:

  • Branding: Branding enables all company efforts to be aligned to ensure the brand’s identity and unique selling position is solidified through content positioning and customer relationships.
  • Technical SEO: This related to the site’s overall technical superiority to ensure that it can be easily accessed, has intuitive user experience and employs best practices.
  • Content Marketing: Content is an asset that can be used to target its intended audience. High-value content enables the target market to act on their needs and desires.
  • Link Building: A huge part of SEO is acquiring links that can be used to direct relevant traffic and establish the site’s creditability as well as its authority.
As a seasoned online marketer, you’ve probably done all of the above. But like any true marketer, you are always on the lookout to increase the position of your site through focused and targeted search phrases and strategies.

The Importance of Content Marketing and SEO

SEO and Content Marketing go hand in hand and while both these elements have some points of differentiation, they are still crucial to the survival of each other.

Rather than look at the differences and then deciding which to focus on more, here is an elemental distinction:

  • SEO is more technical and narrower
  • Content marketing is more holistic and broader

The only method to apply SEO successfully is to channel its technical actions into content marketing and the only way to achieve the success of content marketing is to apply SEO methods.

Get your copy now and take your SEO Marketing profits to the next level!

The Little Book on Digital Marketing (Keyword Research)
By Joseph Stevenson

Joseph Stevenson Publishing
Paperback (198 pages)

The Little Book on Digital Marketing (Keyword Research)
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The Little Book on Digital Marketing Keyword Research SEO or Search Engine Optimization book contains the most up-to-date examples of keyword research methods used in professional digital marketing and SEO agencies today. Written by an SEO expert, this book contains everything from long and short-tail keywords, exact match, keyword research, how to find keywords that have the most volume and least competition and more. Over 17 years of digital marketing experience contained in the pages.
Internet Marketing: 3 Manuscripts - Affiliate Marketing Beginner Guide, Content Marketing Beginner Guide, SEO Marketing Beginner Guide
By David Scott

Released: 2017-09-07
Kindle Edition (151 pages)

Internet Marketing: 3 Manuscripts - Affiliate Marketing Beginner Guide, Content Marketing Beginner Guide, SEO Marketing Beginner Guide
 
Product Description:

BUNDLE AND SAVE $$ WITH 3 BOOKS IN 1!


INTERNET MARKETING COMBINES 3 RELATED BEGINNER COURSES INTO ONE BOOK: AFFILIATE MARKETING, CONTENT MARKETING, AND SEO MARKETING



IN IT YOU WILL FIND:


*AFFILIATE MARKETING: Step By Step Beginner Guide For Making Money Online



  • Chapter 1: Why You Should Go into Affiliate Marketing

  • Chapter 2: Parties Involved in Affiliate Marketing

  • Chapter 3: 10 Mistakes New Affiliate Marketers Make

  • Chapter 4: Tips to Become A Successful Affiliate Marketer

  • Chapter 5: 20 Proven Strategies to Increase Your Website Traffic

  • Chapter 6: Top 10 Affiliate Marketing Niches

  • Chapter 7: Top 15 Affiliate Programs to Promote



*CONTENT MARKETING: Step By Step Beginner Guide For Making Money Online



  • Chapter 1: Content Marketing Basics

  • Chapter 2: Choosing a Niche

  • Chapter 3: Creating the Right Website

  • Chapter 4: Generating Content People Want

  • Chapter 5: Beginner Content Marketing Strategies

  • Chapter 6: Beginner Mistakes to Avoid



*SEO MARKETING: Step By Step Beginner Guide For Making Money Online



  • Chapter 1: Understanding SEO Marketing

  • Chapter 2: The Basics

  • Chapter 3: Social Media Marketing

  • Chapter 4: Common Pitfalls

  • Chapter 5: Keys to Success



THREE INTERNET MARKETING BOOKS IN ONE IS A GREAT VALUE!


GET YOUR COPY TODAY AND START BUILDING YOUR OWN PROFITABLE ONLINE BUSINESS!

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
By Paul Roetzer

imusti
Hardcover (256 pages)

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
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  • Wiley
Product Description:
Build a disruptive marketing agency for the modern age

The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. The Marketing Agency Blueprint is a practical and candid guide that presents ten rules for building such a hybrid agency.

The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software sales. It will use efficiency and productivity, not billable hours, as the essential drivers of profitability. Its value and success will be measured by outcomes, not outputs. Its strength and stability will depend on a willingness to be in a perpetual state of change, and an ability to execute and adapt faster than competitors. The Marketing Agency Blueprint demonstrates how to:

  • Generate more qualified leads, win clients with set pricing and service packages, and secure more long-term retainers
  • Develop highly efficient management systems and more effective account teams
  • Deliver greater results and value to clients

This is the future of the marketing services industry. A future defined and led by underdogs and innovators. You have the opportunity to be at the forefront of the transformation.

The SEO Battlefield: Winning Strategies for Search Marketing Programs
By Anne Ahola Ward

O'Reilly Media
Paperback (204 pages)

The SEO Battlefield: Winning Strategies for Search Marketing Programs
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Welcome to the battlefield. Every day, companies ranging from startups to enterprises fight to achieve high search rankings, knowing that previous success can quickly vanish. With this practical guide, you’ll learn how to put search engine optimization (SEO) methodology into practice, including the research, data analysis, and constant experimentation required to build an SEO program specific to your organization that can help you improve search results.

Running a successful SEO program requires a team with a mix of skills, including marketing, analytics, website development, and automation. Author Anne Ahola Ward walks marketers and developers through SEO essentials and provides real-world case studies of successful and not-so-successful SEO programs. You’ll quickly understand why this is both an exciting and critical time to adopt SEO in your organization.

  • Perform keyword goals and research, and spot search trends
  • Understand the motivation and creativity of the SEO mindset
  • Run a campaign to generate traffic and measure the results
  • Use mobile and platform-agnostic strategies for search growth
  • Demonstrate the value of your search marketing efforts
  • Include web development in your SEO program—everything from quick updates to UX/UI strategy
  • Learn the sweetest way to run and report on an search program

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