Marketing: Books: Blog Marketing

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Here are some books about blog marketing:

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You Started Your Blog - Now What...? (Beginner Internet Marketing Series) (Volume 2)
By Gundi Gabrielle

CreateSpace Independent Publishing Platform
Paperback (106 pages)

You Started Your Blog - Now What...? (Beginner Internet Marketing Series) (Volume 2)
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Product Description:

PLEASE NOTE: This book is written for COMPLETE BEGINNERS.

Those that have just set up their first blog and are now struggling with the next steps and where to go from here. It was written in response to feedback I received from my first book, which teaches the technical set up to complete beginners. I noticed patterns of what people were struggling with - often just even deciding what topic to focus on - and how blogging works in general. This book will take you by the hand and guide you through the next steps - the solid, basic techniques that every successful blogger started with. There is no magic pill to suddenly attract thousands of followers - although there are a few techniques that can speed things up and we will cover them. Another area that is often underestimated is learning the WRITING STYLE OF BLOGGING, including how to format your posts. This book goes into detail and provides resources for further training as that is obviously not something you will learn overnight. We will also look at the characteristics of Viral blog posts, but - once again - don't expect a magic pill! Blogging is hard work and becoming a good blogger - a good blog writer - takes training and time, even if you are already experienced in writing. People read blogs differently than books and unless you adjust to that, you will have a hard time attracting an audience - no matter how experienced a writer you are. Finally, we wil go over the basic monetization strategies that are available to bloggers. If you are new to blogging and are willing to put in the necessary work - and do so consistently - this book will give you a good basic start and take out much of the confusion new bloggers face. Of course, blogging also involves the powerful marketing techniques of SEO and Social Media and they are discussed in depth in part 3 and 4 of this series. I have personally found Kindle Publishing to be another great way to grow a blog following quickly - faster than any other technique actually - and so it is included as part 5 of this series.

Once again - if you are looking for advanced techniques, this book will not be for you - it is specifically aimed at beginners who have just started their first blog.

__________________________________________

STEP-BY-STEP: A Proven, Easy-to-Follow System for Taking your Blog form Zero to Successful

You have started your blog, but don't know what to do next? You wonder how to attract readers and subscribers - and how to set up your blog for optimal conversion. You would also like to earn some money with your blog and promote your services and products. This book will teach you how to start a cool blog the smart way - no prior experience is necessary - and you might even have fun along the way….

Building a Foundation for Success

This is what we'll cover: YOUR FREE GIFT - How to pick a Marketable Name for your Blog CHAPTER 1 - Finding a Blog Topic that People Actually Want to Read... CHAPTER 2 - How to Find Viral Blog Post Ideas CHAPTER 3 - The Writing Style of Blogging CHAPTER 4 - How to Drive Traffic to your Blog CHAPTER 5 - How to convert traffic into Subscribers CHAPTER 6 - How to Make Money with Your Blog BONUS Chapter - How to Become a Travel Blogger

Would You Like To Know More?

Download now and start your blog on a path to success! Scroll to the top of the page and select the BUY button.
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
By David Meerman Scott

Wiley
Paperback (448 pages)

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
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Product Description:
The international bestseller—now in a new edition

When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thing.'

The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You'll learn how get the right information to the right people at the right time—at a fraction of the cost of traditional advertising.

The Internet continues to change the way people communicate and interact with each other, and if you're struggling to keep up with what's trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you'll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard.

  • Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers
  • Offers a wealth of compelling case studies and real-world examples
  • Includes information on new platforms including Facebook Live and Snapchat
  • Shows both small and large organizations how to best use Web-based communication

Finally, everything you need to speak directly to your audience and establish a personal link with those who make your business work is in one place.

Starting a Successful Blog when you have NO CLUE! - 7 Steps to WordPress Bliss... (Beginner Internet Marketing Series) (Volume 1)
By G. Gabrielle

Gabrielle G
Paperback (106 pages)

Starting a Successful Blog when you have NO CLUE! - 7 Steps to WordPress Bliss... (Beginner Internet Marketing Series) (Volume 1)
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  • Starting a Successful Blog When You Have No Clue 7 Steps to Wordpress Bliss
Product Description:

STEP-BY-STEP: A Proven, Easy-to-Follow System for Starting a Blog from Scratch

You have great info to share and need a platform to reach as many people as possible? You are running a business and are looking to increase traffic to your website? You are looking to blogging as an income source? If any of this rings true, this book is for you! It will give you the tools to get started in easy-to-understand language. Plenty of pictures to illustrate each step, as well as a massive resource chapter for further training.

Start Blogging Today....

Starting a WordPress blog is easy and does not require any tech knowledge or experience with web design, html, css, etc. This proven 7-Step formula will get you started quickly and efficiently. In addition, you will learn what it takes to become a successful blogger and how to best hone your skills and monetize your blog. Step #1: Web Software - What is WordPress and why do most successful bloggers use it? Step #2: Hosting - Finding a good home base for your blog Step #3: Creating your Brand - Choosing and registering your domain name Step #4: WordPress Set up: A first look at your site & features Step #5: Pick a Theme - Styling your site to awesomeness Step #6: Plugins, Mailing Lists & Google Analytics - Turning your blog into a performance ninja Step #7: Blogging & Marketing Training - Learning from the MASTERS

Would You Like To Know More?

Download now and start your blog today! Scroll to the top of the page and select the "buy" button.
The One Hour Content Plan: The Solopreneur's Guide to a Year's Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
By Meera Kothand

CreateSpace Independent Publishing Platform
Paperback (148 pages)

The One Hour Content Plan: The Solopreneur s Guide to a Year s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
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Product Description:

Does any of this sound like you?


1. You never know what to write

On most days you struggle to come up with blog post ideas and haven’t planned in advance what your content is going to be about. 

You're always looking to fill a publishing queue.  

2. You chase after content trends

You go after what you think will make your post go viral or get more shares. There isn’t necessarily a thread in any of your content pieces.

3. Your content doesn’t have a strong link to the products or services you offer

You’re not sure how to create content to promote your products or services. 

If you’re nodding yes to any of the above, The 1- Hour Content Plan will help you generate countless ideas. To be exact, a full year’s worth of traffic building and sales boosting content ideas in 60 minutes or less. 

Here’s what’s packed in this how-to guide: 


  • Three core ways to INSTANTLY generate content ideas with ease. Ditch the content overwhelm and never ever struggle with what to write again. 
  • 5 types of content that will inch your subscriber towards becoming a buyer and sell your products and services with ease. (And why you need ALL five!) 
  • The fastest way to determine your BRAND VOICE so that you create content that fits you like a glove. No “whishy-washy” ideas. No guessing. 
  • 8 MUST-NOT neglect elements that either make or break your blog posts and how to optimize each of them. 
  • The trap that bloggers and solopreneurs fall into with producing content and how ways to HOOK more eyeballs on your content. 

Imagine for a minute how your blog and business would change if you NEVER run out of blog post ideas

You know exactly what to create, when and what results it’ll drive.

Your offers (paid and free) become seductive magnets of YES! that readers cannot resist.

Every single piece of content has a purpose in growing your blog and business, sells your products and services for you and builds your online presence…

That’s the power of a content strategy and the promise behind the ‘One Hour Content Plan.’


Intrigued yet?

Then scroll to the top and click or tap "Buy Now".

Get your content to work harder for you with the One Hour Content Plan!

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business
By Ann Handley

imusti
Released: 2012-05-02
Paperback (320 pages)

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business
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  • John Wiley Sons
Product Description:
The guide to creating engaging web content and building a loyal following, revised and updated

Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base.

  • Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others
  • Leverage social media and social tools to get your content and ideas distributed as widely as possible
  • Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy
  • Write in a way that powerfully communicates your service, product, or message across various Web mediums
  • Boost your online presence and engage with customers and prospects like never before with Content Rules.
Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time
By Mark Schaefer

Schaefer Mark W
Released: 2013-04-03
Paperback (176 pages)

Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time
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  • Born to Blog Building Your Blog for Personal and Business Success One Post at a Time Marketing Sales Advertising Promotion
Product Description:

Launch a business and ignite a movement with a powerhouse blog!

Born to Blog is filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog. Learn how to attract a loyal following, promote your blog, and write powerful content that generates new business.

"If your dream is to launch a business or publish a book, then read Born to Blog! You'll realize the blogger way is your fastest path to success." -- MICHAEL STELZNER, founder of Social Media Examiner and author of Launch

"Born to Blog makes blogging accessible and fun for anyone. Read it, use it, and watch your business grow." -- JAY BAER, founder of Convince and Convert and coauthor of The Now Revolution

"Read this book, then go blog like you were born to do so." -- JASON FALLS, founder of Social Media Explorer and coauthor of No Bullshit Social Media and The Rebel's Guide to Email Marketing

"Blogging beginners and seasoned pros alike will find valuable advice they can put to use immediately." -- LEO WIDRICH, cofounder, Buffer

How To Start A Profitable Authority Blog In Under One Hour: Write About What You Love, Create A Website, And Make Money
By Passive Marketing

Released: 2015-09-01
Kindle Edition (71 pages)

How To Start A Profitable Authority Blog In Under One Hour: Write About What You Love, Create A Website, And Make Money
 
Product Description:
Neil launched http://passive.marketing in 2013 in an effort to document his journey from escaping the 9 to 5 grind to earning a full time living from the internet. 6 months later, his first blog was earning more than his retail job which he decided to quit and focus on blogging.

These results are not typical, but this book will go over the complete steps to setting up a profitable authority site which you can use to creating your first website and earning supplemental income.

*Who was this book written for?*

This book is written for people who are looking to start blogging and those people looking to create a website. It will also be helpful to those who are already blogging but not making money from their efforts.

*Who this book is not for:*

If you are looking to start a website and get rich overnight, look elsewhere. You will need to be dedicated and work hard to achieve desirable results.
While this book gives valuable information to those who are already making money blogging, if you making thousands of dollars a month, it was not written for you and might move a bit slow.

*Topics covered in this book:*

•Who Am I?
•Step 1: Picking A Niche
•Step 2: Keyword Research
•Step 3: Setting Up Your First Website
•Step 4: Writing Content For Your Website
•Step 5: Collecting Emails
•Step 6: Content Promotion]

You will learn how these 6 steps to starting a blog can be done in under an hour while learning about the basics of blogging in WordPress. You will also get access to the exact tools that are used every day by websites across the world.

Learn how to start your blog today, get started, and within the next 60 minutes, you should have a fully functioning website. This is the most comprehensive book about how you can start a blog which will hold your hand every step of the way.
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
By David Meerman Scott

Wiley
Paperback (464 pages)

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
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  • Used Book in Good Condition
Product Description:

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success 

The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage Web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. 

Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they're eager to hear from you. 

  • Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn
  • David Meerman Scott is a marketing strategist, bestselling author of eight books including three international bestsellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world's largest information companies.

The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business.

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online
By Brian Halligan

Brian Halligan Dharmesh Shah
Released: 2014-08-25
Paperback (224 pages)

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online
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  • Inbound Marketing Revised and Updated Attract Engage and Delight Customers Online
Product Description:
Attract, engage, and delight customers online

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online.

With outbound marketing methods becoming less effective, the time to embrace inbound marketing is now. Cold calling, e-mail blasts, and direct mail are turning consumers off to an ever-greater extent, so consumers are increasingly doing research online to choose companies and products that meet their needs. Inbound Marketing recognizes these behavioral changes as opportunities, and explains how marketers can make the most of this shift online. This not only addresses turning strangers into website visitors, but explains how best to convert those visitors to leads, and to nurture those leads to the point of becoming delighted customers.

Gain the insight that can increase marketing value with topics like:

  • Inbound marketing – strategy, reputation, and tracking progress
  • Visibility – getting found, and why content matters
  • Converting customers – turning prospects into leads and leads into customers
  • Better decisions – picking people, agencies, and campaigns

The book also contains essential tools and resources that help build an effective marketing strategy, and tips for organizations of all sizes looking to build a reputation. When consumer behaviors change, marketing must change with them. The fully revised and updated edition of Inbound Marketing is a complete guide to attracting, engaging, and delighting customers online.

The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
By David Meerman Scott

Wiley
Paperback (320 pages)

The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
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  • Great product!
Product Description:
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.

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